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 Client Success Manager, Strategic Accounts - Phoenix, Arizona, United States

   
Job information
Posted by: Gannett 
Hiring entity type: Other 
Work authorization: Existing work authorization required for United States
Position type: Direct Hire, Full-Time 
Compensation: ******
Benefits: See below
Relocation: Not specified 
Position functions: Sales
 
Travel: Unspecified 
Accept candidates: from anywhere 
Languages: English - Fluent
 
Minimum education: See below 
Minimum years experience: See below 
Resumes accepted in: English
Cover letter: No cover letter requested
Job code: Gjn5un3yT0g6UL1k1c5Loxj2TpGCFU / Latpro-3766374 
Date posted: Dec-22-2020
State, Zip: Arizona, 85001

Description

Req #12267

Tuesday, November 10, 2020
Gannett Co., Inc. (NYSE: GCI) is an innovative, digitally focused media and marketing solutions company committed to strengthening communities across our network. With an unmatched reach at the national and local level, Gannett touches the lives of nearly 140 million people monthly with our Pulitzer-Prize winning content, consumer experiences and benefits, and advertiser products and services. Gannett brands include the USA TODAY and more than 260 daily local newspaper brands, digital marketing services companies ReachLocal , WordStream, and ThriveHive and U.K. media company Newsquest. There's never been a better time to join our talented team. Visit Gannett.com/Careers to learn more about our opportunities, and visit Gannett Privacy Policyto understand our privacy policy.

TheClient Success Manager, Strategic Accountswill develop and execute on digital marketing strategies for our companys regional multi-location clients. This role will formulate appropriate strategies and implementation plans, and will be responsible for the ongoing management of the clients digital marketing plan.

About Your Responsibilities:

The Client Success Manager, Strategic Accounts will advise our clients on how best to leverage current and emerging marketing solutions to meet their business needs, deliver exceptional ROI through fine tuning digital marketing campaign performance, prepare and present strategies for the overall success of their clients brand in the digital space, and assist in the retention of client revenue.

This role will possess strong expertise in existing and emerging business marketing solutions that benefit large brands and will collaborate with our sales consultants to identify opportunities and effectively deliver on marketing solutions to best suit our clients business needs & maximize their return on investment (advertising expenses).

Strong proficiency in customer relationship management, online search and display advertising techniques and Gannett & ReachLocal proprietary technologies are required. This role will facilitate client advertising performance discussions, develop and present client strategy plans, manage day to day campaign performance, assess digital campaign trends, and identify creative new advertising techniques to further our clients digital marketing needs.

This role may require travel to client meetings across the United States.

The candidate must be flexible and able to multitask across a variety of job duties, including:

  • Build rapport with client representatives and marketing staffs through routine and scheduled interactions
  • Develop, advise, and execute on marketing strategies for large national, multi-location clients by understanding client expectations, assessing feasibility and identifying marketing and advertising opportunities for our clients
  • Monitor, evaluate, and leverage standard processes to manage SEM/display campaign performance across Gannett & ReachLocals publisher networks to determine improvement opportunities
  • Troubleshoot performance issues using digital advertising best practices while creating new, innovative solutions to meet the changing needs of our clients
  • Understand and execute on strategies for Regional Multi Location brands
  • Drive campaign ROI and leverage client relationships to assist the sales team in growing accounts
  • Manage client expectations, communication and performance metrics
  • Incorporate constantly evolving technologies and processes into the client solution delivery process

About You:

  • Ability to quickly master business process, marketing and technology concepts
  • Strong communication and presentation skills
  • Demonstrated expertise in customer relationship management
  • Mastery of key technologies and systems to manage national brand digital marketing campaigns
  • Advanced capabilities to effectively manage digital advertising campaigns Search, Display, Marketing Management Systems etc.
  • Strong technical skills to establish, assess, modify/adjust, and routinely improve marketing campaigns over their lifecycle
  • Demonstrated expertise with digital marketing publishing systems & processes
  • Strong verbal and written communication skills
  • Ability to travel

Key Competencies

  • Customer Focus
  • Organization
  • Analytical Thinking
  • Business Process and Technology Acumen
  • Conflict Management
    1. Good at focused listening
    2. Can find common ground and explains differing viewpoints comprehensively

Qualifications

  • Bachelors Degree in General Business, Economics, Finance, Marketing, Advertising, Public Relations, Journalism or English
  • 2+ years hands-on experience managing online/digital advertising campaigns

Gannett Co., Inc. is a proud equal opportunity employer. We are a drug free, EEO employer committed to a diverse workforce. We will consider all qualified candidates regardless of race, color, national origin, sex, age, marital status, personal appearance, sexual orientation, gender identity, family responsibilities, disability, education, political affiliation, or veteran status.
Other details
  • Job Family Client Strategy
  • Job Function Marketing Solutions
  • Pay Type Salary

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Requirements

None

 

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