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 Digital Producer - Phoenix, Arizona, United States

Job information
Posted by: Gannett 
Hiring entity type: Other 
Work authorization: Existing work authorization required for United States
Position type: Direct Hire, Full-Time 
Compensation: ******
Benefits: See below
Relocation: Not specified 
Position functions: Marketing
Travel: Unspecified 
Accept candidates: from anywhere 
Languages: English - Fluent
Minimum education: See below 
Minimum years experience: See below 
Resumes accepted in: English
Cover letter: No cover letter requested
Job code: K44hUgGqeMadk0QxRQFCwMPwp0EpjC / Latpro-3805588 
Date posted: Jul-14-2021
State, Zip: Arizona, 85001


Req #17287

Wednesday, July 14, 2021

Gannett Co., Inc. (NYSE: GCI) is a subscription-led and digitally focused media and marketing solutions company committed to empowering communities to thrive. With an unmatched reach at the national and local level, Gannett touches the lives of millions with our Pulitzer-Prize winning content, consumer experiences and benefits, and advertiser products and services.

Our current portfolio of media assets includes USA TODAY, local media organizations in 46 states in the U.S., and Newsquest, a wholly owned subsidiary operating in the United Kingdom with more than 120 local news media brands. Gannett also owns the digital marketing services companies ReachLocal, Inc., UpCurve, Inc., and WordStream, Inc., which are marketed under the LOCALiQ brand, and runs the largest media-owned events business in the U.S., USA TODAY NETWORK Ventures.

To connect with us, visit

We are looking for an innovative, digital journalist to join our talented team. The digital producer role manages the on-time and accurate delivery of top-quality content produced by multiple newsrooms, with an emphasis on article optimization, social and SEO. The role works with digital team leadership, editors, reporters and visual journalists to best display content on all digital platforms, using sound judgment and creativity. The successful candidate will be a team player who thrives in a fast-paced environment. They will understand the constantly changing news cycle and the need to be flexible. This role may include early morning, night and/or weekend work.

Typical job duties:

Interacts with multiple newsrooms managers across the region and Network to best display the content created by our newsrooms in order to reach the right audience.

Enhances content with video, galleries, SEO meta-data, hyperlinks and images.

Optimizes, aggregates and packages assets for digital publication.

Writes effective digital headlines, briefs and breaking news alerts that help attract audiences.

Writes engaging social posts that attract audiences and encourage readers to interact with social content.

Uses metrics to monitor real-time data, determine traffic patterns and make changes tied to the data. Familiarity with and analytics products a plus.

Able to capture a trending search opportunity through repackaging of original content or aggregating social reaction to a developing story.

Provides packaging and presentation across all platforms, including mobile and other social platforms such as Facebook, Instagram, Twitter and Reddit.

Manages home pages to engage a loyal audience.

Able to spot and fix issues related to grammar, spelling, punctuation and style. Notifies newsroom editors if there are content issues.

Manages workflow to meet digital deadlines.

Stays calm under pressure and throughout big news events.

Provides great customer service, working collaboratively to find solutions.


The ideal candidate will have a Bachelor's in a related field such as communications or media or the equivalent in experience.
Previous experience in news industry is preferred.
Strong news judgment
Knowledge of AP style
SEO knowledge
Headline-writing skills
Excellent communication skills

This job may be remote and does not require relocation.

Gannett Co., a proud equal opportunity employer. We are a drug free, EEO employer committed to a diverse workforce. We will consider all qualified candidates regardless of race, color, national origin, sex, age, marital status, personal appearance, sexual orientation, gender identity, family responsibilities, disability, education, political affiliation, or veteran status.

Other details
  • Job Family Copy, Production & Planning
  • Job Function Consumer
  • Pay Type Hourly

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